How to Find Trending Topics: Free and Paid Tools.

 

Finding trending topics is crucial for staying relevant in various fields, from content creation to marketing and news reporting. There are both free and paid tools and methods you can use to discover what topics are currently trending. Here's a guide to help you find trending topics:

Free Tools and Methods:

Google Trends:

Google Trends is a free tool that provides insights into the popularity of search queries. You can explore trending topics by entering keywords or browsing through categories.

1.      Social Media Platforms:

Twitter, Facebook, Instagram, and other social media platforms often have trending sections or hashtags that highlight current hot topics and discussions.

2.      News Aggregators:

Websites like Reddit, Digg, and Flipboard curate and display trending news articles and discussions across various categories.

3.      Content Aggregators:

Tools like BuzzSumo offer limited free searches, allowing you to discover trending articles and topics based on social media shares and engagement.

4.      YouTube Trends:

YouTube has a "Trending" section that showcases popular videos across various categories. This can be a valuable resource for video content creators.

5.      Google News:

Google News provides a curated list of trending news stories from various sources. You can customize it based on your interests.

6.      Quora:

Quora often features trending questions and topics on its homepage. It's a great place to find discussions that are currently popular.

Paid Tools:

1.      Ahrefs:

Ahrefs is a powerful SEO tool that offers a content explorer feature, allowing you to search for trending topics and content in your niche.

2.      SEMrush:

SEMrush provides a content research tool that helps you discover trending topics and analyze competitors' content strategies.

3.      TrendSpottr:

TrendSpottr is a paid tool that uses real-time data analysis to identify emerging trends and viral content across social media platforms.

4.      BuzzSumo (Paid Version):

While BuzzSumo offers limited free searches, its paid version provides in-depth analytics and insights into trending content and influencers.

5.      Social Listening Tools:

Tools like Brandwatch, Talkwalker, and Mention allow you to monitor social media conversations and track trending topics and hashtags.

6.      Google Trends (Advanced Features):

Google Trends offers more advanced features, such as real-time data, location-specific trends, and topic comparisons, through its paid version, Google Trends for Websites.

7.      Content Discovery Platforms:

Platforms like Outbrain and Taboola offer paid content discovery services that can help you promote trending articles and content.

When using these tools, it's essential to consider your specific goals and audience. Trends can vary by location, industry, and platform, so tailor your research to your needs. Additionally, monitoring trends regularly and adapting your content or strategy accordingly can help you stay ahead in your field.